December 2nd, 2010
Another new Constant-Content.com writer wrote to me the other day and indicated that he planned on writing for a specific niche and that niche only. While his chosen topic is definitely a good one, I encouraged him to think beyond it and be open to different markets.
For example, let’s say that you want to write about gourmet food and nothing but gourmet food. On Constant-Content, it’s doubtful that you’d have a long line of customers waiting to buy articles in that niche. Some, sure, but not all that many. However, if you could take your niche topic and make it appealing to customers with sites that aren’t focused on gourmet food, you may have a better chance of selling the article.
Think about the types of articles that are selling on Constant-Content at any given time and then think about how your chosen niche could appeal to the customers buying those other articles. For example, if you notice a lot of sports and parenting articles selling, then it’s safe to say that customers are looking for sports and parenting articles. How can your topic, gourmet food, fit in? How about a piece about gourmet tailgating for foodie sports fans? How about an article covering how to make sophisticated baby food or teaching children simple gourmet cooking concepts?
If you’re stuck in a niche, try a few cross-over niche articles and see what happens.
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Tags: article topics, constant-content
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August 28th, 2010
While articles on topics of all types sell on Constant-Content.com, a good strategy to ensure that your articles have a fighting chance is to write a narrow topic with broad appeal. This take niche writing to a more mainstream level.
For example, let’s say you’ve determined that the auto insurance niche is hot based on your research indicating that bloggers and Internet marketers need articles about car insurance to support the “get a free quote” ads that they are hosting on their sites. Wonderful! You have a niche and you’re inspired to write about car insurance. Before you begin, consider this: Unless the site is brand new, it likely already has plenty of “how to save money on premiums” and “what is an insurance deductible” articles.
Go ahead a write a few of those if the mood strikes, but don’t stop there. Think beyond the niche. How about writing about who should pay for a teen’s insurance policy? Now, not only do you have an article that appeals to the niche sites, you have an article that appeals to parenting sites, personal finance sites, and even women’s lifestyle sites.
The other day a newcomer to Constant-Content asked me to look at his articles and make suggestions. One of the articles, which is perfectly fine, tells British citizens how to research their family histories. It’s market is limited to the U.K. However, a minor tweak (researching your British ancestors) could easily open up that article to a U.S. audience as well. After all, many U.S. citizens have British ancestors.
Another writer mentioned on the Constant-Content forum that she was considering writing articles about how to read music. I hope she thinks beyond the narrow audience of people trying to learn how to read music and writes articles that could appeal to parents, teachers, and lifestyle publishers. For example, an article illustrating how learning to read music improves math skills could have broader appeal than an article about musical scales.
So, find your niche and broaden it so that your Constant-Content article has several possible homes.
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Tags: article topics, constant-content.com success, selling articles
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